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I think that doing strategic work with organizations and communities is really about learning. If a group is trying to confront newness and changes in its environment and needs to come up with new strategies to address those changes, then it needs to learn.
I love the term “desire lines.” Most of my initial work with organizations tries to get at the desire lines in the organization; the patterns embedded in the culture that help or hinder change and resilience. Naming and making visible these entrained desire lines (including the ones that that group takes into the darkness of conflict and unresourcefulness) is a helpful exercise in beginning to first reflect and then disrupt and develop capacity. When a group can see their patterns, and see which are helpful and which are not, they can make the choice to develop new ones or strengthen the stuff that works.
When problems are complex, then the people in the group need to focus on learning strategies in order to discover and try new things, rather than adopt a best practice from elsewhere. It is, as Steve Wheeler says in this video, the difference between designed environments and personal choice:
“Students will always find their own unique pathways for learning. They will always choose their own personal tools and technologies. Our job is not to try and create pathways for them, but to help them create the pathways for themselves and the scaffold and support them as they go through those pathways.”
Hosting groups is always about learning – in fact one core question of the Art of Hosting community is “what if learning was the form of leadership required now?” To support learning, help groups find the desire lines for learning and good strategic work to address change that is owned by the group will follow. That is how learning builds capacity and capacity builds sustainability.
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For a long time I have known that the idea that culture change can be managed is a myth. A culture is emergent and is the result of millions of interactions, behaviours, artifacts and stories that people build up over time. It is unpredictable and results in surprise. The idea that a “culture change initiative” can be rolled out from the top of an organization is not only a myth, it’s a hidden form of colonization. And worse, the idea that people need to be changed in the way the boss determines if we are to become the kind of place that we all aspire too is cruel and violent.
So what to do when an organization says that its culture needs change? Until I had stumbled over David Snowden’s work, I had few practical tools, principles and practices for doing this work. Since working with the theory that Dave has assembled and translating it into praxis, I have come up with a number o
Here are a few key notes for working with people who ask me to help them with that.
Principles
- Culture is an emergent set of patterns that are formed from the interactions between people. These patterns cannot be reverse engineered. Once they exist you need to change the interactions between people if you want to change the patterns.
- Culture includes stories but it is not a story. This is important because simply changing the story of the organization will not change the culture. Instead you need to create ways for people to interact differently and see what comes of it.
- Cultural evolution is not predictable and cannot be led to a pre-determined character. You can aspire all you want to a particular future culture but it is impossible to script or predict that evolution.
Practices
- Start by getting clear about the actual work. In my experience people use the term “culture change” as a proxy for the real work that needs to be done: improving employee relations, becoming more risk tolerant, shifting leadership styles…whatever it is, it’s best to start with getting clear what is ACTUALLY going on before assuming that the problem is the “culture.”
- Look at what actually is. Studying the way things are is important, because that helps you to identify what you are actually doing. It seems simple, but it’s important to do it in a way that doesn’t bring a pre-existing framework to the work. You have to look at the patterns from the work that you already do, not from how it illuminates a pre-existing model.
- Work with emergence to understand patterns together. Using tools such as anecdote circles, organizations can discover the patterns that are present in the current environment. Anecdote circles generate small data fragements that describe actual actions and activities. Taken together and worked through, patterns become clear, like the process of generating a Sierpinsky triangle. Out of large data sets, hidden patterns appear.
- Identify those patterns and discuss ways to address them with safe to fail experiments. Run a session to create several ideas that are coherent with the patterns, design multiple small experiments to try to shift the patterns. Institute rigorous monitoring and learning and allow for experiments to fail.
- Support new ideas with appropriate resources. If you really want to change the interactions between people you need to resource these changes with time, money and attention. The enemy of focused innovation is time. Even allowing employees to work on something a half day a week could be enough to create and implement new things. Butif they have to do it on top of the full workload they have, nothing will get done.
- Learn as you go. Developmental evaluation is they way to go with new forms of emergent practice. To be strategic about how change is happening, it’s important to design and build in evaluation at the outset.
These are just notes and practices, but are becoming standard operating procedures in my world when working with groups and organizations who are trying to address that elusive idea of “culture change.”
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As Bronagh Gallagher and I have been musing about our offering on complexity, facilitation and social justice, we have been discussing the shift in activism from ideology to evolutionary. Ideological movements try to coalesce activities and people along a line towards a fixed end state. Evolutionary movements start with intentions, principles and move outward in multiple directions along vectors. They adjust and learn as they go, and they both respond to and change their context.
This nice post from Network Centered Advocacy capgtues what I’m talking about by first looking at how a lacrosse player’s artistry evolves in changing contexts and then concludes with these important paragraphs:
Being labeled a “movement” is a reflection of evolutionary status. One person or organization does not qualify as a movement, yet there is no set size of a movement. Movements are messy, complex and organic. The movement label is shorthand, an inclusive term of many independent leaders and supporters, their support structures, all that they can tap into, as well as their capacity to disagree as often as they align on work.
Movements are a reflection of self-directed, adaptive, resilient, self-sacrificing, supported and persistent initiatives to work on complex problems. There are no movement structures, but instead a movement is a mass migration of people, organizations, businesses and communities unified in common story, driving to shift culture, policy, behavior and norms. Successful movements build and transform the landscape as they progress providing a base for further progress. A quick scan of the first few pages of google news for” movements” produces a snapshot of the current movements that come to mind, including the movement against fracking, the climate change movement, the tea party movement, Occupy, #blacklivesmatter, the anti-austerity movement, the dump-Trump movement, the maker-movement, the LGBTQ movement–the list goes on.
A key evolution point in a movement’s trajectory is the transition away from any single point of failure, to be loosely structured and resilient enough to absorb setbacks. The agility and adaptive characteristics of movements are fueled not only by personal stakes, individualism, driven leadership, passion and local control, but also by unpredictable solidarity and a distributed organizing approach that resists centralization. The difference between an organization, coalition, centralized campaign and a genuine movement is the way each fuels smart local initiatives and the ways leaders align power.
Building a movement is actually more aptly perceived as unleashing a movement, creating new spaces that help the movement surge in wider, expansive and still supportive directions. As a movement gains organizing momentum, strategies shift to broadly unfold and push a wide set of actions that draw opposition thin rather than clustering and making defense easy. This distributed layout requires a shift in thinking and strategy.
The key thing to notice here is that culture is changed by evolving movements, not linear programs. Movements are not led TOWARDS a goal, but rather emanate from a set of connected and coherent stories, actions and intentions, and self-correct, fail and adapt as they go. This is true whether the venue of action is organizational or societal. Cultures are complex and require complexity to change them. Diving more into the examples given in the quote will give you more insight into how these movements have become a part of, and transformative agents within, the cultures they are aiming to change.
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This morning, I’m reading this article. It’s a review of two books charting the changes in fishing practices in the north eastern Pacific over the last century. I’ve been witness to some of these changes, directly involved as I’ve watch abundant fish stocks in British Columbia become concentrated in the hands of a few corporate owners, with most of the economic activity associated with those fish moving off shore. Fishing communities in British Columbia are a mere shadow of their former selves, our coastal waterways (and wild salmon migration routes) are dotted with farms that grow invasive Atlantic salmon using a bevy of damaging industrial farming practices. Aboriginal rights are constantly challenged and whittled away even as individual non-indigenous owners grow rich and the fish that are critical to healthy indigenous diets are rendered scarce.
Largely this is due to a practice of creating Individual Transferable Quotas, which is basically an amount of fish that you can transfer to someone else through a lease. You can read a detailed piece on this here. Bottom line is that the nature of the system has shifted the wealth generation in fisheries from food production to ownership. You get rich by leasing your quota to someone who barely makes a living catching your fish.
This is much like the way the financial system works too. The fastest way to get rich these days is to trade in financial instruments, whose value is propped up by management practices that make companies so efficient that they return a healthy profit on their capital investment. This means that to create a profitable financial instrument like a share or a bond, you need to suppress or eliminate your company’s costs. Obvious candidates for this include limiting wages, cutting corners on safety and environmental protection and either doing the bare minimum to comply with regulations, or investing in a lobby effort to reduce the burden of regulation that protects the public interest from your efficiency mandate. Managers and leaders in the private sector are told to return value on the investment before everything else.
The mantra of efficiency is so widely accepted now, that it appears increasingly in the public sector as well:
[British Columbia] Premier Christy Clark riled school trustees Wednesday by referring to the $54 million in administrative cuts facing districts as “low-hanging fruit.”
“…there is no reason that in the back office — the part that has nothing to do with delivering educational programs on a local level — there’s no reason we can’t find savings there.”
B.C. School Trustees’ Association president Teresa Rezansoff said Clark’s comments ignore the fact that school districts have been making cuts for years.
“It’s inaccurate to say that we haven’t already been doing this stuff and it doesn’t reflect the reality in school districts,” she said. “It also is not a fair recognition of the really tough decisions and hard choices that have already been made in school districts across the province.”
Rezansoff said districts will continue to look for efficiencies, but she questioned their ability to find $29 million this year and a further $25 million in 2016-17 as stated in the provincial budget.
“I don’t believe, and I don’t think anybody in our sector really believes, that the $29 million is going to be found in shared services,” she said.
NDP Leader John Horgan said Clark’s comments reflect her fuzzy thinking on the issue.
“Low-hanging fruit usually gets picked in year one or two or three of a mandate,” he said.
“We’re in year 14 and I think school boards appropriately are responding by saying, ‘How many times are you going to come to us saying we’re the bottom of the tree?’ ”
Management practices these days manage for efficiency which on the surface is widely accepted as a good thing. But there are things in human experience for which efficiency is devastating. Love, care, community, and attention are all made much worse by being efficient. Where those things intersect with the “efficiency” agenda is where you will find the thin edge of the wedge for social breakdown, erosion of community and poor physical and mental health. An efficient education system does not produce learners. An efficient health care system does not create wellness. And efficient economic structures don’t produce vibrant local economies.
In this sense the thing that drags upon efficiency is the commons: that which we share in common, which is owned in common and governed in common. Resources like fish and trees and pastures and water and air and minerals and energy all used to be commons, and some are still commons. Other intangible commons include human knowledge, culture and community. In order to keep these commons, you must make their exploitation inefficient. Inefficient economies are costly, and the reason is that there are many many hands through which money passes. In economic terms (and in other living systems) this is actually a good thing. The more people you have involved in something, the more the benefits are spread across a community. Efficient use of the commons enables enclosing and privatizing the commons to streamline its exploitation. An efficient pipeline of wealth is established between ownership and benefit with very little wealth going to those that add value. In other words, the those who can own things get richer and everyone else loses their common inheritance.
Efficiency is the spiritual practice of the religion of scientific management. Under its spell, we have not only privatized once abundant shared natural resources, but we have also privatized our intellectual and cultural commons. Even as we beat the drums for more and more efficiency, we lament the loss of community and local economies, the loss of personal attention and care in education, health, social work and public services. We despair at the high cost of post-secondary education (where we have privatized the costs and made banks profitable from funding the system with student loans from which students can never escape, even if they go bankrupt). We complain that the fish are gone, that our natural assets are depleted. We call for individual rights to usurp public interest, because a fallow public interest is seen as economically wasteful.
Technology has enabled a massive level of efficiency to serve the rapacious appetite of profiteers and neo-liberal policy practitioners. It has also enabled us to begin to re assert the commons, enabling networking, participation and gifting to re emerge as tools by which people can make a living. It is only a failure of imagination and will that requires us to continue down the path where everything is owned. Participatory technologies, including social technologies like dialogue and collaborative learning and leadership, enable us to reintroduce inefficiency into our world to invite participation in the commons. Slow down, participate and benefit. We don’t have to end private ownership, but we do need to get much better at imagining community, economy and stewardship.