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Beauty and speed

November 24, 2009 By Chris Corrigan Art of Harvesting, Conversation, Design, Facilitation, Flow One Comment

From  How We Drive, the Blog of Tom Vanderbilt’s Traffic:

I was intrigued by this line from a new paper by John N. Ivan, Norman W. Garrick, and Gilbert Hanson titled “Designing Roads That Guide Drivers to Choose Safer Speeds”:

The aesthetics or “beauty” of a road environment has also been investigated in relation to traffic safety. Drottenborg (1999) studied the impact of speed on streets that appear as “beautiful” due to the blossoming of cherry trees along the streets in Lund during springtime, and similar streets that lack such beautification. She found that the free-flow mean speed decreased by about 5 percent and the number of vehicles traveling at high speeds between 50-60 km/h decreased by about 12 percent during the cherry blossom period.

One imagines a whole new sub-field of traffic engineering, with myriad questions: Do certain buildings or even architectural styles affect driver behavior? Can beautiful people literally “stop traffic”?

This is a lovely observation.

Lately I have been working as much as possible with graphic recorders who bring a level of beauty into a meeting that has a similar effect.  When people work with graphic recorders, they approach the wall reflectively, take care to choose their words and make sure that what they are adding to the record is somehow commensurate with the aesthetic experience being captured.

People want more effective meetings and gatherings and I think a key way to get to effectiveness is to slow down.  Slowing down can only happen in a physical environment where there is beauty that can catch our eye, catch ahold of the flow of conversations and cause little swirls and eddies that invite it to loop back on itself, become reflective and therefore effective.

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One Comment

  1. Geoff brown says:
    November 30, 2009 at 3:39 am

    Another book on this subject is Mental Speedhumps. The author (I will find his name!), suggests that some roads are more ‘interesting’ than others and result is the same slowing effect. Interesting can be natural beauty or the design of the road and roadsides that are unique. He also suggests that some roads can tell the driver a story about a neighbourhood … also adding to the slowing effect.

    Engineering solutions to road and transport problems often lead to more problems. Maybe we need to apply solutions from the worlds of design and sociology? Geoff

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