{"id":2689,"date":"2010-03-11T08:30:08","date_gmt":"2010-03-11T16:30:08","guid":{"rendered":"http:\/\/chriscorrigan.com\/parkinglot\/?p=2689"},"modified":"2010-07-02T09:47:20","modified_gmt":"2010-07-02T17:47:20","slug":"strategy-simplified","status":"publish","type":"post","link":"https:\/\/www.chriscorrigan.com\/parkinglot\/strategy-simplified\/","title":{"rendered":"Strategy, simplified"},"content":{"rendered":"<p>Jack Ricchiuto on simplifying strategy:<\/p>\n<blockquote><p>Every organization, and community, I work with on strategy is very relieved when I liberate them from the inane practice of traditional academic language in the process. I refuse to allow them to waste valuable time debating over the distinctions of: goal, objective, strategy, tactic, and night \u00a0maneuvers. (I throw in the military reference to \u201cnight maneuvers\u201d\u009d to inject humor into what is usually a very humorless and uninspired process &#8211; and it works.)<\/p>\n<p>What do we do instead? We replace these never-agreed-upon jargon with complex words like: where, why, how, and what.<\/p>\n<p>To be strategic, which is to in plain English is to say, proactive, is to talk about 4 things:<\/p>\n<ul>\n<li>Where do we want to be in 20 years?<\/li>\n<li>Why does that matter to us?<\/li>\n<li>How do we want to get there in the next 2 years? and<\/li>\n<li>What would be wise for us to do in the next 2 quarters (and weeks) to get there?<\/li>\n<\/ul>\n<p>These simple and powerful questions give people a remarkable kind of alignment, velocity, and traction they are not used to in the process. What can I say? It works.<\/p>\n<p>via <a href=\"http:\/\/www.jackzen.com\/2010\/03\/08\/strategy-simplified\/#comment-30742\">jack\/zen \u201d zenext  \u00bb Blog Archive  \u00bb Strategy, simplified<\/a>.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Jack Ricchiuto on simplifying strategy: Every organization, and community, I work with on strategy is very relieved when I liberate them from the inane practice of traditional academic language in the process. I refuse to allow them to waste valuable time debating over the distinctions of: goal, objective, strategy, tactic, and night \u00a0maneuvers. (I throw in the military reference to \u201cnight maneuvers\u201d\u009d to inject humor into what is usually a very humorless and uninspired process &#8211; and it works.) What do we do instead? We replace these never-agreed-upon jargon with complex words like: where, why, how, and what. To be &#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[49,19,6,7],"tags":[],"class_list":["post-2689","post","type-post","status-publish","format-standard","hentry","category-bc","category-conversation","category-facilitation","category-organization"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/piBp1-Hn","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/posts\/2689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/comments?post=2689"}],"version-history":[{"count":2,"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/posts\/2689\/revisions"}],"predecessor-version":[{"id":2802,"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/posts\/2689\/revisions\/2802"}],"wp:attachment":[{"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/media?parent=2689"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/categories?post=2689"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.chriscorrigan.com\/parkinglot\/wp-json\/wp\/v2\/tags?post=2689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}